About

My name is Cindy King and I’m the person behind this website. In case you are wondering, I have over 25 years of field experience in international sales & marketing and international business development.

And I have a very particular expertise related to the cross-cultural skills I honed over the years. I’m the person my friends and former colleagues call as a last resort when things turn sour in their international business deals. I’m sort of a cross between a peace envoy and a SWAT commando; bringing people back together, but totally focused on the business goals at hand. People also come to me for ideas because I’m usually able to see a good first step or two in the right direction to get through their biggest business challenges.

I’m sharing this with you, because although this website is about international social media, I have a particular interest in social media for developing international markets for businesses. And I hope to inspire ideas and give a business direction for international social media tactics.

It’s not easy for businesses to use social media for international business development today. But the environment has changed considerably over the last few years, and will continue to do so. I love looking at how the people connect behind the social media platforms and how this can be used for business in general, and international business in particular.

Now, here are some insights into what I do and why I write here.

I live just south of Paris in France, in an area where there are a number of dynamic mid-sized companies. Many of these business owners tell me they want to develop their business internationally, but… And there were always “buts”. This is why I started my company 2 years ago: to help businesses in the offline world expand internationally.

Of course, I use social media to successfully promote my own international sales & marketing services abroad. But I also test different tactics to learn first hand how to use social media to develop international markets.

Other business professionals noticed what I was doing on social media, and after multiple requests, I decided to share what I know about international social media right here… but with a twist. This website is about international social media for international businesses development: an international buisness where you:

Create a real connection between two very different markets and not just a website, with your fingers crossed in the hope of getting international clients.
Get to know why other people appreciate what you have to offer and how to engage with them further and get the most out of social media and web marketing your business possibly can.

Interested?

If so, be sure to come back soon, this website is just starting. If you have any specific questions on how to use social media to promote your business internationally, please email me at cindy@cindyking.biz, with a real name and company URL if possible.

When I’m not here, you can easily find me on:

Twitter – @CindyKing
CindyKing.biz – my personal blog where I help international business professionals develop cross-cultural skills for more international sales
Social Media Examiner – where I am Managing Editor and get to hang out with some super cool social media experts
My Facebook Fan Page

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About The Author

My name is Cindy King.

Let's be very clear: international social media is just starting. I do not claim to be an international social media expert. And I don't know of anyone who does.

But I do have over 25 years field experience in international business development. International sales & marketing. Big companies, small companies. In all sorts of culturally diverse environments.

So I have both the cross-cultural and international business skills it takes to help businesses make their new market entries a success... and I also get social media.

This is why I am passionate about using social media and web marketing to help businesses take the risk out of international business development and get international clients.

And I use social media to develop my international business network for my own marketing services company based in France.

This blog is where I share what works using social media for international business development.

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Testimonials & Credentials

I work with people from many different cultures.

The reason why I do not have American-style testimonials here is because they can have the opposite of the desired effect in some of the cultures I work with. Instead of building trust and credibility, the wrong displays of testimonials and credentials can destroy trust and credibility, often within seconds.

Let's talk if you want to learn more.

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